Overview

A full-scope brand identity video campaign for Québec Alimentation, built independently from concept to delivery. The project focused on humanizing the company through documentary-style corporate storytelling, highlighting employee experiences and workplace culture across Facebook, LinkedIn, YouTube, and the company website. From interview structure and lighting design to editing and color grading, every frame was crafted to balance professional aesthetics with authentic human storytelling, creating a repeatable video pipeline that strengthened the brand's digital presence and supported recruitment efforts.